Certified Google Partner AgencyVetted by Google for Ads expertise & account managementStop Wasting Ad Spend. Start Booking More Jobs From Google Ads.
Ignite Web Design builds, launches, and manages Google Ads campaigns for roofing, HVAC, plumbing, landscaping, and other home service companies across the US and Canada — engineered for a 3–5% click-through rate and leads that actually convert into booked jobs.
Start Getting Leads for Your Business Now
Tell us about your business and book your free strategy call — we'll show you how Google Ads can start generating leads for you, fast.
No obligation. We’ll respond within 1 business day. Your info stays private — never shared or sold.
We’re a Certified Google Partner Agency
The Google Partner badge isn’t something an agency can buy — it’s earned. Google awards it to agencies that demonstrate certified Google Ads expertise, meet performance standards across the accounts they manage, and keep their certifications current. When your campaigns are with Ignite, they’re managed by a team Google itself has vetted.
- ✓Certified by Google in Google Ads search advertising
- ✓Meets Google's performance and account-management standards
- ✓Maintained through ongoing certification — not a one-time stamp
Real Numbers From Campaigns We Manage Right Now
Don’t take our word for it — these results come straight from the Google Ads accounts of home service companies we work with.
Morris Vinyl Fencing
58 fencing leads in 3½ months at $37 each — with a 5.8% click-through rate and nearly 9% of ad clicks turning into enquiries.
Alberta Roofing
26 qualified roofing leads in the campaign's first 8 weeks at $109 each — with a 6% click-through rate, double the industry average.
Ignite Web Design has been an absolute game-changer for our business! Their team took the time to understand our goals and crafted a lead generation strategy that delivered real, measurable results. We saw a noticeable increase in qualified leads within just the first month. Working with Ignite has been one of the best marketing decisions we've made — highly recommended.
Real results from real accounts · A free month of management · No obligation
Full-Service Google Ads Management
Everything needed to turn Google searches into booked jobs — built, launched, and optimized for you.
Strategy & Account Setup
Custom campaign structure built around your services, service area, and budget — no generic templates.
Keyword Research & Negatives
We target the exact searches your ideal customers use — and aggressively filter out wasted clicks.
High-CTR Ad Copy
Responsive Search Ads written and tested to consistently hit a 3–5% click-through rate.
Conversion Tracking
Form fills and calls tracked end-to-end, so we know exactly which keywords and ads bring in jobs.
Landing Page Design
Pages built to convert clicks into leads — fast-loading, mobile-friendly, and form-optimized.
Monthly Optimization & Reporting
Ongoing bid, keyword, and ad copy adjustments — with clear monthly reports on leads and cost per lead.
Built for Home Service Businesses That Want More Leads
We’re not a generic agency running the same playbook for every industry — we specialize in service businesses that win or lose on lead quality.
3–5% CTR Standard on Every Campaign
We hold every campaign to a 3–5% click-through rate benchmark — well above typical industry averages — through continuous testing and optimization of ad copy, keywords, and targeting.
Official Google Partner Agency
Ignite Web Design is a recognized Google Partner, meeting Google's standards for platform expertise and account management — so you know you're working with a vetted team.
Home Service Industry Specialists
We specialize exclusively in home service businesses — roofing, HVAC, plumbing, landscaping, and more. We know your customers, your seasons, and what it takes to turn a click into a booked job.
A Full Month of Management, FREE
Complete your management term with us and your final month costs nothing — a $1,000 value. You commit to growing your business; we put real skin in the game right alongside you.
We'll Double Your First Month's Ad Budget
Through our Google Partner status, we can apply Google Ads credits that match your first month's ad spend — up to $5,000. Every dollar you put in, Google's credits double. We have a limited credit pool each month, so it's first come, first served.
Transparent, Plain-English Reporting
You'll always know how many leads you got, what they cost, and what we're changing next — no jargon, no black boxes.
From Sign-Up to Booked Jobs
A simple, no-pressure process to get your Google Ads working for you.
Free Strategy Call
We talk through your business, service area, and current ads (if any) — and show you where your biggest lead opportunities are. No cost, no obligation.
Strategy & Build
Once you're on board, we build your full campaign strategy — keywords, negatives, ad copy, and tracking — tailored to your business and budget.
Launch & Optimize
We launch your campaign and actively monitor CTR, cost per lead, and ad performance from day one.
Report & Scale
Each month, you get a clear report on leads and costs — and a plan for what to improve or scale next.
The call is free — and there's a free month of management in it for you.
Frequently Asked Questions
How much should I spend on Google Ads?
It depends on your service area, competition, and goals. Most home service businesses we work with start in the $20–60/day range and scale up once we've proven what a lead costs and what it's worth.
How long until I see results?
Campaigns typically go live within a week of approval. You'll start seeing impressions and clicks immediately, with enough data to start optimizing within 2–4 weeks.
Do you require long-term contracts?
We ask for an ongoing management partnership so we have enough time to properly test, optimize, and scale your campaigns — and to reward that commitment, you get a full month of management free at the end of your term (a $1,000 value).
What makes you different from other agencies?
We're a certified Google Partner agency that specializes in trade and home service businesses, hold every campaign to a 3–5% CTR standard, and give you plain-English reporting — not vanity metrics.
How do you maintain a 3–5% CTR on my campaigns?
We continuously test and refine your ad copy, keywords, and targeting — using your campaign's own data to keep performance in the 3–5% range, well above typical industry benchmarks. If a campaign's CTR dips, that's our signal to optimize, not something we wait around on.
How does the ad budget doubling work?
As a certified Google Partner, Ignite receives Google Ads promotional credits that we pass directly to new clients. We match what you spend on ads in your first month with those credits — up to $5,000 — so a $2,000 ad budget becomes $4,000 of real reach. Our credit pool is limited each month and goes to new clients first come, first served. The credits are issued by Google and subject to Google's terms, conditions, and program availability, which may change. We'll confirm your eligibility and walk through the details on your free strategy call.
Do you work with HVAC, plumbing, and other home service businesses?
Yes — we work with roofing, HVAC, plumbing, landscaping, fencing, and any home service business that books jobs from local customers. If people search for your service on Google, we can build a campaign that gets you in front of them.
Certified Google Partner AgencyVetted by Google for Ads expertise & account managementReady to Get More Leads From Google Ads?
Book a free, no-obligation strategy call — whether you’re starting from scratch or unhappy with your current account, we’ll show you how we’d start turning clicks into booked jobs for your business.
Start Getting Leads for Your Business Now
Fill out the form and we'll be in touch within 1 business day.
No obligation. We’ll respond within 1 business day. Your info stays private — never shared or sold.